Need for Speed Hot Pursuit Key Art

This was part of a series of Key Art projects I worked on for the Need for Speed series.

I was responsible for look development, layout and rendering all the 3D elements to be delivered to the retoucher for finishing. In this case I got CAD assets for both hero cars as the brief called for absolute accuracy in the models. I did the CAD conversion and produced final comped renders of the whole scene for the key art and handed off for finishing and effects by the finisher. I also produced several more car scenarios which were in turn comped into backgrounds prepared by the finisher.