NIKELAND Key Art & Motion

Our long time client, Skylight Collective, tasked us with producing the final Key Art still images and character animations for the NIKELAND game launch based on their strategy, concept development, and design. It was an honor to work with Skylight Collective and to bring these little guys to life.

Project Scope:
The scope of this project was to create four characters for Nike, based on their supplied 2D design sketches and detailed references. The characters were to be used in various marketing campaigns and promotions. Our team was responsible for creating 3D models of each character, texturing and shading them, and then rendering them in high-resolution images and animations. Final retouching and editing was taken care of by the folks at Skylight.

Challenges:
The main challenge of this project was to ensure that the 3D models accurately reflected the designs provided by Skylight Collective. We had to pay close attention to every detail of the characters, including their proportions, colors, and textures. Additionally, we had to ensure that the character's movement was in tune with their unique characteristics.

Credits
Client: Skylight Collective
Lead Artist: Brendan McCaffrey
Supporting Artists: Luis Soler, Antonio Falcon
Rigging: Alejandro Bielsa